Timepieces

We leveraged a custom, in-house trained AI model and targeted Photoshop compositing to craft 10,000+ high-fidelity creatives, macro shots, lifestyle moodshots, and realistic handshots, for 600+ watch SKUs across five e-commerce platforms, all without a single studio session. This approach captured dial texture, bezel detail, and true-to-metal tones while eliminating costly model and set fees.

The visuals flowed into modular A+ content with concise spec tiles and intuitive size guides, making movement type and fit instantly clear for first-time buyers. Fully marketplace-compliant and quick-loading, these assets delivered measurable cost savings and boosted shopper engagement, driving higher add-to-cart rates for the men’s timepiece line.